About Smallgoods

About Smallgoods

Smallgoods Cheese Shop & Cafe is located at 7524 La Jolla Blvd, La Jolla, CA 92037, phone: 858 886 7217 or text: 917 783 5747. info@smallgoodsusa.com

Hours: Tues-Sun, 9-5ish. Heritage Farms farm stand joins us Tues & Thurs from 9-2

Smallgoods specializes in American farmstead cheeses, cured meats, sliced deli meats and gourmet American products sourced from our country's best and often rarest producers. We are a Cheese Shop, Deli, Coffee Shop, Cafe and Caterer that is focussed on American-made products. We produce delicious charcuterie platters, sandwiches and more.

Our Southern California business started in the La Jolla Open Aire Market in the Fall of 2015, by American Cheese Society Certified Cheese Professional®, Jenny, and her husband, Mike. In February of 2024, we opened our flagship Cheese Shop & Cafe in our home town of La Jolla, CA. Just 4 weeks later and COVID is upon us. Only 40% of food establishments have remained open during the pandemic. We are proud to say that we are one of them. With no Federal, State or Local government assistance, we fight daily to provide for our community and keep our business going.

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Reach us at: info@smallgoodsusa.com or 858 886 7217 or join our email list found on the "more" tab above.

Thank you, Jenny & Mike

Support Local. It matters now more than ever.

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Come and see us at our new La Jolla cheese shop and cafe for the best in sandwiches, platters, coffee and more, or call us at 858 886 7217

Social

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From large events to small clubs or backyard parties, American cheese and cured meats platters are guest favorites.

Catering

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Say goodbye to cubed store-bought cheeses. Our licensed catering services will make your event stand out from the rest.

Work with us

Work with us

Are you an establishment that wants to keep customers in their seats with classes, cheese plates or...? We'll customize to your specs

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Cheese-based events are a really fun and lucrative way to grow your business while rewarding your customers with proven results.

Partnerships

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We're always thinking about ways to partner with likeminded establishments. Perhaps you are, too?

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Family Platters

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Group Platters

Picnic Platter for 4

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Individual Platters for 9

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Party Platters

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Jenny Eastwood, ACS CCP®
Jenny Eastwood, ACS CCP®
VP of Cheese
Mike Eastwood
Mike Eastwood
VP of Provisions
Cash Eastwood
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VP of Security

Smallgoods Farmer's Market Locations: Little Italy | La Jolla | Hillcrest

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Instagram @smallgoods_

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Last platters of the day. Simple little appetizer Last platters of the day. Simple little appetizer social  distance platters. 
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Shop: 7524 La Jolla Blvd, La Jolla ⠀
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New cheese alert! From Minnesota, it’s Shepherd’s Hope, by Shepherd’s Way. She’s a unique mild, fresh sheep milk cheese with a gentle citrus note at the finish. Shepherd’s Hope is a chef and retail favorite. Unlike any other fresh sheep milk cheese, it has a shelf life of eight to ten weeks after production. Shepherd’s Hope is exceptional with a crisp Chardonnay and a fresh baguette or in a tomato basil salad, and was recently featured by food writer, Janet Fletcher. Janet has a great blog. Check her out at @planetcheese planetcheese 
 
Available in two versions through Smallgoods: Original and Organic Garlic/Herb
Quick, easy and fresh matching platters for 2 coup Quick, easy and fresh matching platters for 2 couples enjoying a distanced backyard get together later today. It’s actually kinda hard to make 2 identical platters. But these aren’t quite identical.
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Shop: 7524 La Jolla Blvd, La Jolla ⠀
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漫威最美的一张亚洲脸,智慧与美貌的化身,一点都不比汪 ...:2021-5-11 · 漫威的一姐公认是黑寡妇的饰演者斯嘉丽·约翰逊,初伕复仇者,漫威片酬最高的女英雄。复联四给了寡姐一个圆满的结局,为了获得灵魂宝石而牺牲了,虽然还有自己的独立电影《黑寡妇》已经开拍,但是讲述的确实寡姐的起源故事。 New cheese alert! I love the unique moon-like rind. 

“Bollie's Mollies is named for the creek that runs through Pennyroyal Farm, nicknamed Bolly Creek because, as rumor has it, an early settler on the stream was bald. The Mollies half of the name comes from a Boontling word for the part of the female anatomy most closely associated with milk! Bollie's Mollies is a surface-ripened cheese that develops a fine layer of blue-grey mold as it ages over a three to four week period, which lends a complexity to the tang of the young cheese.” - Pennyroyal Farm. 
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Available now in our shop: 7524 La Jolla Blvd, La Jolla 
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Love having access to Heritage Farms fresh fruits excess加速器安装教程
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As much as I cringe at the mess giant cloth-wrappe As much as I cringe at the mess giant cloth-wrapped wheels of cheese will make when we crack them open, the reward is worth it. Cabot’s, Black Label Reserve Clothbound Cheddar is an exceptional American cheese. 

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Shop: 7524 La Jolla Blvd, La Jolla 
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Our LaJolla Cheese Shop & Cafe is open 6 days a week from 9ish to 6ish. 
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Shop: 7524 LaJolla Blvd, LaJolla, CA
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New cheese alert! This delicious slice of sheep an New cheese alert! This delicious slice of sheep and cow’s milk cheese pie comes to us from Minnesota’s, Shepherd Way. ⠀
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“Hidden Falls” has a soft, delicate bloomy rind that ripens the cheese inward. With a lactic creamy interior, qualities of citrus and wildflower present initially with a lingering note of woodsy mushrooms. She’s a very limited quantity cheese. Probably the only time we’ll have it this season⠀
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Our LaJolla Cheese Shop & Cafe is open 6 days a week from 9ish to 6ish. ⠀
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Shop: 7524 LaJolla Blvd, LaJolla, CA⠀
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#americancheeseshop #lajolla #sheepmilkcheese #supportamericandairy #farmsfirst #visitsd ⠀
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The “can you make me something right now” plat The “can you make me something right now” platter. ⠀
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Shop: 7524 La Jolla Blvd, La Jolla ⠀
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Pennyroyal’s, Velvet Sister, goat milk Bloomy Ri Pennyroyal’s, Velvet Sister, goat milk Bloomy Rind’s are back. Named for a trio of sisters renowned in the Boonville, CA area for their propensity for luxurious fur coats… much like the plush rind of these little  pucks of wonderfulness! A creamy texture and notes of mushrooms, this cheese is a winner. 
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Shop: 7524 La Jolla Blvd, La Jolla 
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MOBAY - Carr Valley Cheese Co, WI A US take on a MOBAY - Carr Valley Cheese Co, WI
A US take on a Morbier, with a twist: this cheese features 2 large layers of cheese- one is made from sheep milk, the other from goat. A layer of grape vine ash separates the two. For its taste, texture and look, Mobay is consistently one of the most popular cheeses we’ve ever featured. 

Long live San Diego’s, Comic Con! You’d be kicking it in to high gear right about now. 

Our LaJolla Cheese Shop & Cafe is open 6 days a week from 9ish to 6ish. 
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Shop: 7524 LaJolla Blvd, LaJolla, CA
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#americancheeseshop #lajolla #supportamericandairy #farmsfirst #visitsd 
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